Marketing and Outreach
(Click on links to view initiative webpage)
Region One ESC GEAR UP: Bridges to the Future has partnered with local ABC affiliate, NEWSCHANNEL 5 and anchorwoman Letty Garza, to create greater awareness of college preparation and educational opportunities available to students, parents, and educators across the Rio Grande Valley. Public service announcements and news stories featured on NEWSCHANNEL 5's Education Beat are created, produced, and broadcast for Region One ESC GEAR UP free of charge and are done as a service to the people of the Valley. Letty Garza continues as the official spokesperson for Region One ESC GEAR UP for 2009-2010.
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RGV Teen Scene Magazine is the pre-eminent resource for teens in the Rio Grande Valley which promotes education, arts, culture, fashion, entertainment and emerging areas of interest for local youth. Through this partnership, Region One ESC GEAR UP: Bridges to the Futures is able to reach out to cohort students regarding developments in education and career opportunities. Magazine sections such as School Zone, Star Student, Valley Mentor, Teacher Feature and special advertisements by GEAR UP strategic partners provide a rich backdrop in a hip package that both informs and entertains project students. RGV Teen Scene Magazine is provided free of charge to students and is available at partnership high schools throughout the region.
Into High GEAR is a quarterly newsletter with updates on the Region One ESC GEAR UP: Bridges to the Future Partnership. Program initiatives, strategic partners, calendar of events, initiative updates, parent and facilitator spotlight, and GEAR UP staff assignments are described in each issue. The newsletter is printed at Region One ESC and provided to each cohort student or parent at partnership campuses in both English and Spanish, in black and white or color. Copies are also available for download as a PDF document. Other Region One GEAR UP publications, such as the Marketing Brochure and Event Calendar are also available here.
Last Modified on 2/17/2010 3:41:51 PM
