Register by 4:00 pm Friday, October 21, 2022 to secure a spot
For Communication Professionals in the Private/Public Sector; Superintendents/CEOs; School District & Campus Administrators; Mayors and Commissioners
Dealing with the news media in times of crisis is a very difficult task even for the most seasoned Communicator and Superintendent/CEO.
Region One ESC in partnership with TSPRA and Spoken Word Communications will provide this training to teach the basics of what to say, when to say it, and how to assure your company’s message is delivered in a succinct and empathetic manner. Also, participants will learn important research about how crises develop and what the public looks for from a company both during and after a crisis occurs.
This full-day training instructs participants on the two types of media interactions that occur during crisis situations: The press briefing and the news conference. By studying past successes and failures of other companies handling crises, participants get an idea of what works and what doesn’t. They are then given the opportunity to test their skills by doing three on-camera exercises throughout the day. Those exercises are videotaped and then critiqued as a group for learning purposes.
Don't miss this valuable hands-on learning experience scheduled for Wednesday, Nov. 30, 2022 from 8:00 am - 4:00 pm at the Region One ESC (1900 W. Schunior, Edinburg). Cost per attendee is $250.00. The deadline to register is Friday, Oct. 21 at 4:00 pm.